Research for The Streets
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Combining data from qualitative and quantitative sources including interviews and surveys, Sopht Drink compiles insights reports for select markets (available upon request).
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Sopht Drink produces sampling experiences and survey systems to generate crucial feedback for products, marketing, and brand development.
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Sopht Drink connects with emerging businesses on the ins and outs of success and remaining independent in today's economy.
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Sopht Drink surveys are designed to extract the key forces of success and failure among emerging brands, and are customized for nuance.
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All respondents receive a free month consultation with Sopht Drink and Insights Reports are free to all upon request.
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Sopht Drink designs custom surveys and distribution strategies to gain valuable insights from existing customers.
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Sopht Drink produces IRL and virtual sampling events tapping into Gen Z.
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Sopht Drink compiles an insights report analyzing and synthesizing all of the data collected with the brand's goals and presumed target customer. With the addition of actionable next steps, brands can easily make sense of the data collected and how it applies to brand and market development.